Rapper Chief Keef proves to fans that 2019 will be his year after a new mix tape release and performance at Santa Ana's Observatory.
"Did the beat go off?" No one had to ask that question after rapper Chief Keef took over the stage on Jan. 16th. Keef performed favorites such as 'Faneto", "Love Sosa' and "Don't Like" for over 75 fans at the Santa Ana Observatory. Coming fashionably late, of course, Keef kept the audience satisfied for the end of that Wednesday night. With his release date for his new mix tape being Jan. 18th, Keef also decided to give attendees a sample of what is to come. After attending the performance and constantly playing both new and old records from the artist I am finally reminded and upset about the lack of love that SOSA gets as a rapper. Here are my five reasons why Chief Keep needs more appreciation !
1. Amazing Performer
The Observatory was my first experience watching Chief Keef live. I attempted to see him perform at the major Los Angeles hip hop festival, Rolling Loud. Unfortunately, after waiting 45 minutes in the cold surrounded by anxious fans, I realized that his set was definitely not happening. I admit, I felt defeated and disappointed as a long term fan of the rapper. 'How dare he abandon his fans", I thought. Lucky for me, I was able to spot his next California appearance, the Santa Ana Observatory. Now the Observatory is known for two things: their cheap tickets and hours of sound cloud rappers' performances. So the majority of the time was dedicated for up and coming rappers to display their skills. Hour after Hour, the crowd shouted: "We want SOSA !" Finally, at 11 P.M., Glo Gang artist Tadoe came out as the introductory artist. Performing his top hits, Keef suddenly appeared to perform his cult classic "Faneto" (I'll talk about that a little bit later). An hour of amazing sets and a hype crowd rapping constantly reminded me of the great artist Keef really is. His stage presence alone was impressive and surprisingly crowd friendly. After performing the beginning snippets of his songs, he would walk to the nearest fan with their phone in their hands and record a video of himself performing in the camera. He did this several times during the performance of his songs. The hits were non stop and Chief Keef shared with audience members hits back from 2012, where we were first introduced to the rapper.
2. First of His Kind
I was first introduced to the Chicago rapper as a sophomore in high school. At first, I was completely caught off guard by his sound. A lot of "bangs" and "gangs" shouted over a low constructed beat. " No way, this guy can make it", I thought. Listening to "Kobe", "Bang" and "3Hunna", repeatedly for over three days made me understand that even though this artist was different he had something special and unlike no other. The attention the rapper was getting was both positive and negative. Some people ridiculed him based off of his violent lyrics and unflattering portrayal of raw Chicago. Though his hard-hitting style ruffles some feathers, his talent is certainly undeniable. Being the first of his kind he took a lot of hits from critics, but with those hits, he created a new generation of gangsta rap. Notable artists such as Lil Pump and Lil Uzi Vert has gone on record to say that they were greatly inspired be Keef. Mumble rap was initiated by the "Chriaq Legend".
3. Introduction of Chicago Drill
From the melodic rhymes of Common to the fast-paced flow of Twista, we all learned that Chicago artistry comes in all shapes and forms. Between the late '90s and early '00s, Chicago was painted as the Windy City with a smooth sound. Slick and inspired by East Coast jazz, this style of the city introduced us to hip hop heavy hitters such as Kanye West and Lupe Fiasco. These artists created a sound known as alternative hip hop. At that time, that was the only wave everyone was focusing on from Chicago. Then out of nowhere, Chief Keef releases his first top hit "I Don't Like". This song became a Chicago hit after finally portraying the violent reality of a Chicago native youth. The song caught West's attention and he remixed the track with Keef, Pusha T, Jadakiss, and Big Sean. This introductory to the rapper showed the world a new Chicago style called "Drill Music", a form of repetitive Trap. As a prominent leader to this new style, Keef has elevated the careers of fellow Chicago natives and elevated the storytelling behind the vicious cycle of living in Chicago.
4. Young Entrepreneur
At the age of 15, Keith Cozart (at the time) dropped out of high school. Already popular in the South Side gang life , Keef turned his lifestyle into a career. After creating countless of hits and attempting to dodge the court room, Keef decided to created countless of growing businesses all under the age of 25. His first business venture is his own label Glory Boyz Entertainment (GBE) also known as Glo Gang. In his label he has signed various young artists such as Tadoe, Ballout. Tray Savage and many more. Besides his own label, he is also currently working on his own clothing line that is planned to be release in the spring of 2019.
5. Faneto> Mo Bamba & Sicko Mode
"What song is bound to get everyone hype anywhere they go?" This is the age-old question. Some of the top answers include Mo Bamba, Sicko Mode, and Dreams and Nightmares. On paper those songs are amazing, but neither of those songs brings the same energy as Chief Keef's Faneto. Back at the Observatory, Several DJs attempted to soothe the tenacious crowd over, but the only thing that made the crowd distracted from Keef's tardiness was this 2014 hit.
Needless to explain or say more, I'll let these quick videos prove why this song is better than its current competitors.